Sporting Memories – the non-for-profit organisation which supports older people across the country living with dementia, depression and loneliness via sporting activities and social events – has today been announced as the official charitable partner of the Football Blogging Awards (FBAs) 2018.
The move will see Sporting Memories provide information before and during the build-up to the prestigious event at Alexandra Palace on 17th May. Hundreds of football bloggers, vloggers, YouTubers, influencers and followers will also have the opportunity to donate to the worthy cause whilst purchasing tickets and throughout the ceremony.
As part Sporting Memories involvement, they will bring a selection of patrons to the ceremony to present a number of winners with their awards. These include former England, Watford and AC Milan striker, Luther Blissett, & Talksport presenter Paul Hawksbee.
Speaking about the partnership, Niall Coen, Co-Founder and CEO of SN&CK Media – who supports the running of the FBAs – said, “Sporting Memories is a fantastic cause for older people across the country who suffer from a number of mental health challenges. To combine sport with charity is such a simple-yet-effective and important concept. We know how much sport stirs up our passion and memories – especially the good and the great ones – and if this is way to aid Sporting Memories’ patrons get more physically and mentally active, then we’re delighted to support this through the FBAs.”
Tony Jameson-Allen, co-founder of Sporting Memories Foundation, said: “It’s a privilege to be chosen by the Football Blogging Awards as their nominated charity for this year’s event. The Awards are recognised across the country as highly prestigious for the football content creation industry and we want to be able to showcase our work to the many people who will be involved on the night. All charitable funds raised from the evening will go to our Sporting Memories Foundation, helping fund the ground-breaking work we do to support former players and older fans living with dementia, depression and loneliness.”
Sporting Memories’ aim is to promote healthy ageing by keeping people connected, cognitively stimulated and physically active. They do this by engaging the UK’s older people in social activities and help them to recall memories of watching or playing sport. By sharing these memories and tapping into a passion for sport, they help people to connect with others and with their past, reawakening positive thoughts and feelings that otherwise remain hidden away. The charity now has over 100 groups across the UK, ran by volunteers, that host these sessions.
The FBA’s is the most significant event in the calendar for all those within the football content creation industry, recognising and celebrating the best football websites, social influencers, bloggers and vloggers around the world. It is when content creators are recognised by fans, followers and their peers and win one of the many prestigious honours that are on offer on the night. The Awards attracts one of the biggest social engagement campaigns of the year, garnering close to 100,000 votes and often trending on Twitter in the build up to, and on the night of, the ceremony.
Tickets for the Football Blogging Awards are available here
Donate to Sporting Memories’ Fundraising Page
For more information on Sporting Memories Network visit www.sportingmemoriesnetwork.com